Sustainability

The Cat Story. We Support the Sustainable Development Goals

At The Cat Story, we believed that sustainability can be at the heart of curated experiences.

We are operating home business guided by United Nations Sustainable Development Goals (SDG).

Goal #11: Sustainable Cities & Communities

Make cities and human settlements inclusive, safe, resilient and sustainable.

  • Product delivery using rail public transportation to reduce carbon emissions. [First Priority-Sustainable Transport]

Goal #12: Responsible Consumption & Production

Ensure sustainable consumption and production patterns.

  • Food waste accounts for about 12% of the total waste generated in Singapore.

  • The total amount of food waste generated in Singapore for year 2022 was 813,000 tonnes.

  • We are committed to reduce & prevent food waste during food production operation.

Focus Business Areas:

  • Product delivery.

  • Baking ingredients sourcing.

  • Kitchen operation.

What is our action plans?

  • Paperless Business Practices: E-invoicing for customers.

  • Reducing Carbon Emissions: Delivery using Singapore Rail Public Transport network. We achieved 7/10 orders delivered via MRT with generation of carbon footprint of 13.2g per kilometre.

  • Ingredients Sourcing: At least 50% baking ingredients (flour & egg) are sourcing from ASEAN region.

  • Plastic Usage: Reducing plastic packaging by 30% from year 2023 Q1.

  • Alternative Packaging: Customer are encouraged to use glass container for cookies order.

  • Greener Singapore: 100% waste segregation for kitchen operation.